CHUPL Packaging

CHUPL©, is an initiative to take responsibility- making a better future. The junk tires are repurposed to create the sole of the footwear and the revenues generated go to Himalayan Hope Children’s Home project.

My approach for the project was to zero down the whole thing into the essential elements since we were talking about sustainability. If we are ones who don’t think about that then we had failed as a brand and our promise.
  • Awards

    Adobe Design Achievement Awards '16

  • Featured in

    The Dieline, Packaging of the World

  • Published in

    Fashion Packaging Now